3. Determining activities to achieve strategic goals

3.2. Step 2: Creating strategies (TOWS)

Based on the SWOT elements, we formulate three types of strategies:

  1. Corrective (SO-WT): using strengths and opportunities to mitigate weaknesses and threats.
    • (S1, S2 → W1) Develop a mentoring support program with the help of the alumni network to reduce student stress.
    • (S3 → W2) Improve the student performance tracking system by applying existing digital tools.
    • (O2 → W1) Organize stress management workshops featuring experts from the local industry.
  2. Defensive (WT): plans to neutralize weaknesses and threats.
    • (T2) Establish simplified administrative procedures for faster implementation of educational innovations.
    • (W3) Secure additional resources through grants and partnerships to support professional mentoring programs.
    • (T2, T3) Update study policies in line with new regulatory requirements.
  3. Aggressive (SO): using strengths and opportunities for growth.
    • (S1, O1, O2) Prepare a project proposal for EU funds aimed at improving digital infrastructure.
    • (S1, O3) Expand cooperation with industry by offering joint specialized modules.
    • (S1, O3) Utilize the alumni network to promote the faculty and attract new students.
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