7. Evaluation after completion of the session
Evaluation is a key step that allows for the improvement of future webinars and meetings. After the session, participants can be offered an online questionnaire in which they evaluate the content, organization, technical execution, and relevance of the topic. It is recommended to use short surveys with a combination of closed questions (e.g., a rating from 1 to 5) and spaces for open comments.
The evaluation can be carried out by the organizers themselves. This includes analyzing statistics (number of participants, duration of participation, chat interactions, use of surveys). If the session is recorded, it can be reviewed to assess the quality of the presentation and moderation.
It is also useful to organize a short team meeting immediately after the webinar. It is a place to discuss technical and organizational challenges and collect suggestions for improvements. This step allows the experiences to be fresh and easily applicable to future events.
Evaluation is not only for criticism, but also for recognizing strengths, for example clear presentations, quality discussions or effective technical support. This motivates the team for further work and ensures continuity of quality.
Evaluation results should be documented and stored, and recommendations integrated into the planning of future sessions. In this way, evaluation becomes part of a cycle of continuous quality improvement in higher education.
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