4. Visual Design Rules in Multimedia Content
High-quality visual design is essential in education because it affects both the clarity of the material and student motivation. When creating multimedia content, it is important to:
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Maintain simplicity – remove unnecessary elements that distract attention;
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Ensure contrast – the text must be easily readable against the background;
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Maintain consistency – use the same fonts, colours, and style throughout the material;
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Organise content hierarchically – use headings, subheadings, and highlight key information;
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Ensure accessibility – include captions, alt text, and adjustments for learners with visual or hearing impairments.
Background Colour
Font Face
Font Size
Text Colour
Font Kerning
Image Visibility
Letter Spacing
Line Height
Link Highlight